Eastern Highway

Eastern Highway Company

Traffic Engineering, Traffic Safety Products & Services

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ETEP Road Side Guide Post – High Quality Traffic Safety Product

Road safety on Pakistan’s roads is optimally supported by ETEP’s products. Passive security products are a major contributory factor for ensuring that the traffic is safe. Guideposts are a simple and effective form of long-range delineation, which conveys information about road alignment. Road side Guide posts outline the edges of the roadway to indicate the lateral limits of the safe trafficable way and indicate the alignment of the road ahead, especially at horizontal and vertical curves.

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ETEP road side guide posts are flexible guide posts and tend to make an important contribution to traffic safety worldwide. They are used to limit the optical path and guide the road safely even in difficult visibility situations such as fog, snow or darkness. High-quality guide posts are characterized by optimum weather resistance and longevity.

Roadside guideposts are essential markers installed along roads to give travelers crucial information about directions, distances, and locations. These guideposts are vital in ensuring road safety and convenience, especially for those navigating unfamiliar routes. Indicating the distance to towns, landmarks, or the next service area, helps drivers plan their journeys more efficiently and reduces confusion.

Additionally, guideposts are indispensable during emergencies or adverse weather conditions when visibility is low. Their reflective surfaces or bold lettering ensure that they remain visible, aiding drivers in staying on track. In rural or remote areas, where GPS signals might falter, these physical markers serve as reliable navigational aids. Overall, roadside guideposts contribute to smoother and safer travel experiences for all road users.

Major advantages of Road Side Guide Posts:

The major benefits of guide posts are:

  • They are observable far ahead (particularly in poor visibility conditions)
  • This can be observed even when the pavement has become obscured because of vertical or horizontal curves
  • They are not subject to traffic wear
  • They do not become covered by water or sand which can obscure the pavement markings
  • They are located on the near side of the drive away from the glare of opposing vehicle headlights.

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