Traffic Engineering, Traffic Safety Products & Services
Learn about the most common road marking mistakes that put safety at risk and discover how Eastern Highway’s expert solutions ensure durable, visible, and compliant markings.
In recent years, city planners and transport authorities have recognized that designing roads for cars alone is no longer sustainable. As cycling becomes a core part of urban mobility, smart road design is emerging as the essential framework to support safe, accessible, and efficient bike travel. In the future, bike lanes won’t just be painted …
The Future of Bike Lanes: How Smart Road Design Encourages Safe Cycling in Urban Centers Read More »
Road safety is one of the most pressing challenges facing Pakistan today. With the growing number of vehicles, expanding infrastructure, and increasing road traffic, the risk of accidents is higher than ever. According to the Pakistan Bureau of Statistics, thousands of road accidents occur annually—many of them preventable with proper road safety measures. This is …
Importance of Road Safety Equipment in Preventing Accidents Read More »
Road markings play a vital role in maintaining road safety, streamlining traffic, and guiding drivers in all conditions. From highways to parking lots, these markings act as silent instructors, conveying essential rules and guidance. However, not all road marking materials offer the same durability or visibility over time. The most common comparison is between thermoplastic …
Thermoplastic vs. Ordinary Paint: Which Road Marking Option Lasts Longer? Read More »
Being seen matters—especially on roads, highways, and in busy construction zones. In these environments, visibility isn’t just important; it’s essential. A custom 3D logo design can make all the difference when it comes to standing out and grabbing attention. With its raised structure and bold appearance, a 3D design helps people notice your brand name …
Custom 3D Logo Design -The New Face of Roadside Branding Read More »
What is smart parking management system: Smart Parking Management System is the future of car parking. It uses technology to streamline the parking process. Gone are the days when people use to struggle on the busy lanes to find a suitable spot for their parking. The traditional parkings are old now. Pakistan is moving to …
What is Smart Parking Management System & How Does it Work? Read More »
When we think of road safety, we often picture traffic lights, speed limits, and road signs—but one of the most essential elements is right under our wheels: road paint. And we might think: why are roads painted? From crisp white lane dividers to bold yellow center lines, these markings play a crucial role in guiding …
Why Are Roads Painted? The Purpose Behind Every Line Read More »
The Rawalpindi Development Authority (RDA) has taken a significant step towards promoting safe transportation by introducing a bike lane Rawalpindi Project! Indeed, cycling in Rawalpindi has always been a challenge, with busy roads and unpredictable traffic that make it unsafe for most cyclists and cause a large number of accidents. However, the RDA has started …
All You Need to Know About the Bike Lane Rawalpindi Project! Read More »
Traffic delineators guide drivers, manage traffic flow, and improve road safety. These are basically used to create clear boundaries on roads and highways and direct or guide the traffic, thus reducing the risk of accidents. But what are the different types of traffic delineators, and how are they used? Let’s guide you on this! What …
What Are the Different Types of Traffic Delineators? 19 Types! Read More »
How to protect the walls of garage from dents, scratches, and structural damage is a common concern for homeowners. Daily use, accidental bumps, and even speeding within the garage can lead to unsightly marks and costly repairs. Without proper protection, walls can deteriorate over time, reducing both the aesthetic and functional value of your garage. …
8 Ways on How to Protect the Walls of Garage from Damage? Read More »
Rubber speed breakers have become an essential tool in controlling traffic speeds, especially in high-alert areas. With speed being a common issue, traditional speed bumps often fail to provide a smooth solution for drivers while still maintaining road safety. Speeding on roads, especially in residential and school zones, is a major safety concern. Drivers often …
A Comprehensive Guide to Rubber Speed Breakers and Their Advantages Read More »
There can be various causes of road accidents such as lack of traffic safety products to recklessness. Every day people get affected by road accidents for so many reasons, mainly because high speed is one of the risky behaviors on the road. In Pakistan, speeding has become the order of the day, and there are …